Assignment
Creating a responsive website for a local business, using 2nd semester theory such as user testing methods, infographics and JavaScript.

This was a group project. We cooperated with BornGreen, a local start-up. BornGreen plants trees as gifts for newborns.

Solution
A webshop and blog with content for the local start-up company BornGreen, which plants trees as gifts for newborns, plus, a voucher which can be sold in stores such as BabySam etc. As for content, I created one infographic on the life of oak trees + article. I also created a voucher concept and prototype.

The Voucher
The vouchers were created for the costumers looking for gifts in physical stores rather than online. In this way, the customers would still find BornGreen. Once a customer has bought the voucher, they can follow the guide inside and use their unique “voucher key”, to order their pre-paid tree online.

The illustration on the outside of the voucher is shows the development from saplings being planted, growing and becoming a forest. It was also supposed to display the different types of trees which BornGreen offeres to plant. Once folded, the three layers makes the front look like a landscape; the sky at the back and two layers of hills with trees.

Infographic & Article // The Life of an Oak
The article describes trees journey from seed to sapling and finally a mature tree. It describes the importance of trees for the envirenment and bio diversity. It also has fun-facts about ‘the Wood Wide Web’.